| Description of Trademark |
(KR) "2003년에 런칭된 LG생활건강의 화장품 브랜드이다. '궁중의 왕후들이 누렸던 동양 의학과 현대 과학이 조화를 이룬 한국 한방 화장품'이라는 컨셉의 브랜드로서,
국내 뿐만 아니라 중국, 일본, 동남아시아 등 많은 인기를 얻고 있으며, 2006년에 배우 이영애를 모델로 기용하면서 성장이 더욱 가속화되었다."
(EN) The History of Whoo is a brand launched in 2003 by LG Household & Healthcare. As a brand operates with the concept of providing cosmetic products that is ‘focused on combining modern science with powerful oriental medicines and formulas that were favored by royal court beauties,’ it has successfully expanded in the global market in countries such as China, Japan, and Southeast Asia. The brand growth has accelerated in 2006 as they appointed actress Lee Young-Ae as their main model. |
